Great delivery is Structured, but transformational advice can feel like Magic.
Structured Magic is a Digital Finance Transformation and Workday ERP Advisory Consultancy. We help teams navigate complex programmes with clarity, delivering insight that drives confident decisions and real outcomes. Our approach combines a structured methodology with the kind of guidance that makes great decisions and clear solutions feel like magic.

Our mission
We focus on Value and Outcomes to ensure that your programme delivers
Guiding programmes from complexity to clear, confident decisions
Structured Magic was founded on the belief that every programme deserves top tier outcomes advice, not just technology guidance. We bring clarity to requirements, focus on outcomes, and guide informed decision-making. Our teams work alongside yours to upskill, equip, and prepare them for success beyond the programme. By staying focused and fractional, we provide the map and guidance your programme truly needs, delivering impact where it matters most.
Our process

From stuck to strategic
We turn complexity into clarity

Diagnose first, solve second
Every solution starts with understanding, no guesswork

Decide with confidence
Empowering your teams at the point of action

Accelerated outcomes
A structure that drives measurable results

About our Founder and Chief Solution Architect
Graeme brings over 20 years of experience in digital finance transformation, including serving as a Director within a Big Four Workday practice. He has a strong track record of solution-oriented, successful programme delivery and is a recognised leader in Workday ERP solutions. With more than 10 years of hands-on Workday Finance experience, Graeme holds 10 active Workday certifications and has delivered over 15 Workday programmes, including 10+ Workday Foundation Data Models. A CIMA-qualified professional for over 15 years and former Head of Finance Systems in industry, Graeme combines deep technical expertise with real-world finance leadership. He communicates effectively with teams at all levels and has extensive experience across Financial Services, Fintech, Healthcare, Education, and Charity sectors.
Workday ERP Leader
Proven Programme Delivery
Finance First Expertise


